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About Us

— Transforming Retail, One Connection at a Time.

SALES & MARKET INTEGRATION

Powering Field Teams with Market Intelligence

Batzai is more than a field app. It’s a fully integrated solution designed for the speed and complexity of fragmented markets — combining real-time execution with backend integration, user simplicity, and data intelligence.

Field Sales, Connected

A mobile app connecting field teams to your back office, your customers and the market in real-time.

Performance & Optimization

Real-time sales and team tracking powered by AI and data, unlocking efficiencies and transparency.

Integrated Value Chain

We enable data and visibility across the full consumer goods supply chain — from manufacturers to informal retailers.

Targeted Execution

Tools to deliver goals, reach markets, and adapt in dynamic environments — fast, simple, and reliable.

More Than an App.

A Movement for Inclusive Digital Transformation.

Batzai was created to bring digital and financial inclusion to the informal retail sector — the 80% of last-mile distribution that remains underserved. We deliver the tools, insights and connectivity to uplift these entrepreneurs, while generating value for all players in the supply and value chain.
We believe that growth in African markets must be equitable. With the right technology and data, trillions of untracked transactions can become visible, leveraged and optimized — unlocking efficiency gains of over 20%, equal to 4% of GDP.

+ 10 %
Efficiency Gains in the Supply Chain
0 % of GDP
Impact Potential Through Visibility and Optimization
10 %
Of Last-mile Distribution is Informal Retail
50 %
Market Coverage Including Unorganized Trade

01

Capture Market Reality

Register retail activity, field sales and inventory in real-time across organized and informal trade.

02

Integrate the Ecosystem

Connect field reps, supply chain, back office and customer relationships through a single app.

03

Enable Insights & Control

Generate actionable reports, team KPIs, price and route optimization with AI and analytics.

04

Scale with Confidence

Use data to expand distribution, launch marketing strategies and manage credit safely and efficiently.

meet our professional

A Team Fully Invested in Making it Happen

We’re a diverse, hands-on team committed to building real solutions for real challenges.

marta-branco-batzai-team

Marta C Branco

CEO, Founder
dario-principi-batzai-team

Dario Principi

CTO, Co-Founder
franco-alberti-batzai-team

Franco Alberti

Development

Back-end Lead

benedito-muiango-batzai-team

Benedito Muiango

Development

Back-end

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Angeles Rodriguez

Development

UX Designer

david-garcia-batzai-team

David Garcia

Development

Front-end Lead

cristina-agness-batzai-team

Cristina Agness

Data and Analytics

Database Manager

julian-figueroa-batzai-team

Julian Figueroa

Data and Analytics

Data Science Lead

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Wilson Dinis

Data and Analytics

Data Visualization

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Maria Martins

Social Media

Community Manager

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Paula Tivane

Sales and Field Research

Sales Lead and Field Tester

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Lica Maicule

Sales and Field Research

Sales

Have any query?

Let's Talk!

Turn real transaction data into powerful insights.

Are your a distributor or a brand? Request your demo today.